What is it?
The Vision Ladder Canvas breaks down your vision into four different stages of impact to help you and your team to align on the intended value of the process outcome. We recommend filling this canvas right at the start of something new to help trigger critical conversations around assumptions, expectations and challenges.
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What is this for?
Your vision represents your ideal future state and it guides your actions to help you achieve it.

This tool comes in handy right at the beginning of a project. It establishes a clear direction to make aligned decisions on what to focus and act on; first and fast.


1. Agree on a timeline to set a better context.
2. Step inside your end user's shoes to help you clearly understand their expectations.
3. Be honest, do not over-promise.
Vision Ladder Canvas
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